Today’s Daily Gem is an important one guys, so I want to make sure you’re listening closely to this one…

Something was brought to my attention in one of the mastermind groups that I belong to and it made me a bit worried…

There’s a gentlemen who’s very new to the digital marketing game and showed great enthusiasm, passion and drive…

I give him huge props for being that motivated to create his new course that will definitely help and inspire tons of people…

The one thing that I noticed right away from his video inside the group was that he was skipping a MAJOR STEP in the brand building process…

He wasn’t even thinking about the importance of sharing his brand’s STORY!

A lot of people make this mistake including myself back in the day!

We get all jeeped up over selling their product or service that they forget how important it is to build that rapport FIRST with their audience by sharing our STORY…

This is an oldie but goodie and some of may not have ever seen this before, so here’s a video I created about 2.5 years ago…

“How It All Got Started” https://youtu.be/fI3y1NX57Ek?list=PLnONu7PK0gGbYY_L0Qnjqb_j­oabGx8L2

It tells the story on how Unique Designz got started and how I went from cleaning coffee pots in a waiting room at a local hospital to a six figure business as a solopreneur…

You’ve heard me say this a thousands times but I’ll say it again…

People want to do business with people!

They want to know WHY you’re doing what you’re doing!

We really don’t give a damn about the WHAT or HOW…

When you start sharing your story, people are either going to be repelled or driven towards you…

That’s the purpose!

We want to make that connection with our audience…

Think about Steve Harvey…

Think about Oprah Winfrey…

Think about Tony Robbins…

Think about Lady Gaga, The Stones, U2, Coldplay…

How did they all create raving fans?

They told their story…

Genuinely…

Without Ego…

It’s great to have a tremendous passion for your brand’s products and services but don’t become obsessed with them…

Focus on building your brand’s story FIRST…

If you want some more help when it comes to building your brand’s story so that it connects with clients you truly want to do business with, let’s get a Brand Audit booked today so that I can learn a little bit more about your business and see where I can identify some keytriggers to help you attract the clients you deserve…

Here’s the link to the Brand Audit: www.uniquefunneldesigns.com/brandaudit